Pro Concepta Zug AG was founded in 1995 under the name Pro Vaccine AG for the purpose of representing the joint venture Pasteur Mérieux MSD in Switzerland. In 2005, this cooperation came to an end following the takeover by Sanofi.
The concept of promotional partnerships was launched in 1999 as a project for Novartis Pharma Schweiz, focusing on the promotion of various product portfolios. In the meantime, this business model has been gradually further developed and adapted to market requirements.
In 2002, Pro Concepta started offering a full-service package for foreign pharmaceutical enterprises wishing to have their products represented under licence in Switzerland.
In 2009, Pro Concepta became part of Grupo Farma, a Swiss pharmaceutical enterprise focusing on Latin America. Pro Concepta’s affiliated company Pro Farma AG was founded in 2011.